“TapMind gave our monetization team a more structured way to evaluate new demand without making every experiment another engineering project.”
Aditi RaoHead of MonetizationPlaybyte Games
An Intelligent AdTech Ecosystem for Publisher Growth
TapMind, being Asia’s #1 Intelligent Growth Platform, unlocks your true potential by adding Meta-mediation, additional demand, and intelligent yield optimization around your existing monetization stack, giving apps, games, OTT, and short-form drama publishers more ways to monetize without giving up control.
- No setup fee
- No monthly commitment
- No lock-in
- Zero Tech Cost
- Zero Operational Overhead
Built for Gaming and Non-Gaming Publishers.
TapMind's monetization infrastructure supports publishers across gaming, apps, OTT and other digital inventory.
Gaming apps
gaming logogaming logogaming logogaming logogaming logogaming logogaming logogaming logogaming logogaming logogaming logogaming logogaming logogaming logogaming logogaming logogaming logogaming logogaming logogaming logogaming logogaming logogaming logogaming logo
Non-gaming apps
Publisher marks are shown for identification only.
Recognized Standards. Trusted Industry Relationships.
TapMind operates within recognized industry standards and partner programmes, building the trust and compliance expected across the publisher ecosystem.
How Publishers Put TapMind to Work
See how monetization teams add demand, test what performs, and make better monetization decisions without adding unnecessary integration work.
“We kept the mediation setup we already trusted and still opened up demand we could not reach before.”
Marcus HaleDirector of Ad OperationsNorthline Apps
“The reporting made it obvious which partners deserved priority, so the decisions stopped being guesswork.”
Sofia MarchettiGrowth LeadKite OTT
“Testing a new partner used to mean a release cycle. Now it is a configuration change and a week of data.”
Daniel OkaforVP RevenueTapstack Studios
“Support actually understands mediation. Onboarding a demand partner took days, not quarters.”
Hana KimMonetization ManagerSnapline Media
“Our fill improved without touching the partners we already had in place.”
Rahul MenonProduct Owner, AdsVerdant Utilities
“TapMind gave our monetization team a more structured way to evaluate new demand without making every experiment another engineering project.”
Aditi RaoHead of MonetizationPlaybyte Games
“We kept the mediation setup we already trusted and still opened up demand we could not reach before.”
Marcus HaleDirector of Ad OperationsNorthline Apps
“The reporting made it obvious which partners deserved priority, so the decisions stopped being guesswork.”
Sofia MarchettiGrowth LeadKite OTT
“Testing a new partner used to mean a release cycle. Now it is a configuration change and a week of data.”
Daniel OkaforVP RevenueTapstack Studios
“Support actually understands mediation. Onboarding a demand partner took days, not quarters.”
Hana KimMonetization ManagerSnapline Media
“Our fill improved without touching the partners we already had in place.”
Rahul MenonProduct Owner, AdsVerdant Utilities
“TapMind gave our monetization team a more structured way to evaluate new demand without making every experiment another engineering project.”
Aditi RaoHead of MonetizationPlaybyte Games
“We kept the mediation setup we already trusted and still opened up demand we could not reach before.”
Marcus HaleDirector of Ad OperationsNorthline Apps
“The reporting made it obvious which partners deserved priority, so the decisions stopped being guesswork.”
Sofia MarchettiGrowth LeadKite OTT
“Testing a new partner used to mean a release cycle. Now it is a configuration change and a week of data.”
Daniel OkaforVP RevenueTapstack Studios
“Support actually understands mediation. Onboarding a demand partner took days, not quarters.”
Hana KimMonetization ManagerSnapline Media
“Our fill improved without touching the partners we already had in place.”
Rahul MenonProduct Owner, AdsVerdant Utilities
More Demand. Less Rebuilding. More Control.
TapMind adds a Meta-Mediation layer around the monetization setup you already run, giving publishers another demand environment to integrate, test and optimize without replacing what already works.
Your Stack Stays
Add TapMind alongside your existing mediation and demand partners. Your current monetization setup stays in place while TapMind introduces an additional demand path.
Add More Demand
TapMind connects multiple demand opportunities through its integration layer, so adding demand does not mean building and maintaining a separate integration for every partner.
Measure What Performs
Evaluate demand using signals such as CPM, fill rate, response time and historical performance to see which opportunities contribute meaningful revenue.
Keep Control
Test new demand incrementally, expand what performs, and keep existing partners in place while deciding how TapMind fits into your monetization setup.
TapMind at scale.
0+Publishers
0B+Daily Ad Request
0MMAU
0+Global Workforce
Trusted by Global Brands and Agencies.
Brands and agencies trust TapMind to connect their demand with publisher inventory across its advertising ecosystem.
Agencies & advertisers
Agency and advertiser marks are shown for identification only.
Four TapMind Products.
One Connected Revenue Ecosystem.
Monetize existing inventory, access more demand, acquire valuable users, or build a deeper publishing partnership, with each TapMind product contributing to the same publisher revenue ecosystem.
Add More Demand Without Rebuilding Your Stack.
Add TapMind alongside your existing mediation to access additional demand, test new opportunities, and orchestrate the TapMind demand path without replacing the monetization setup already working for you.
What’s inside
- 01Custom Adapter
Connect TapMind as an additional demand path through the mediation setup you already use, with a lightweight integration into your existing monetization flow.
- 02Orchestration SDK
Use TapMind's Orchestration SDK when you need deeper control over how TapMind demand is requested, sequenced and served beyond a standard adapter integration.
True mediationRefreshed / no-fill opportunitiesRound-robin routing - 03GAM Integration
Connect TapMind through a Google Ad Manager-based monetization workflow while keeping your existing publisher operating model intact.
How Ad Platform works
Publisher App
Existing MediationAppLovin / AdMob / Unity / GAM
TapMindNew waterfall partnerCustom Adapter
orOrchestration SDK
orGAM Integration
Ad Platform
Additional Demand
TestMeasurePrioritize
Publisher Decision
01Custom AdapterConnect TapMind as an additional demand path through the mediation setup you already use, with a lightweight integration into your existing monetization flow.02Orchestration SDKUse TapMind's Orchestration SDK when you need deeper control over how TapMind demand is requested, sequenced and served beyond a standard adapter integration.03GAM IntegrationConnect TapMind through a Google Ad Manager-based monetization workflow while keeping your existing publisher operating model intact.
Bring More Demand to Your Inventory.
Connect publisher inventory with direct, PMP, PG and programmatic demand, including opportunities across Tier-2 and Tier-3 markets. TapMind's demand environment gives publishers more opportunities to monetize available inventory.
What’s inside
- 01Direct, PMP & PG Demand
Direct deals, private marketplace and preferred-guaranteed demand connected to publisher inventory through TapMind's Marketplace.
- 02Programmatic Demand
Access programmatic demand from eligible buying partners, giving publishers additional opportunities to monetize available inventory.
- 03Yield Layer
Evaluate available demand paths using performance signals to help identify the opportunities that can contribute stronger realized revenue.
OpenRTBHeader BiddingGAMAPI connections - 04Tier-2 & Tier-3 Demand
Additional regional and long-tail demand gives publishers access to opportunities beyond the markets and sources typically reached through larger demand platforms.
How Marketplace works
Publisher
Existing Mediation
TapMind Demand
Marketplace
Eligible demand paths
GAM Demand
OpenRTB / HB
Ad Networks / SSPs
Agency Demand
01Direct, PMP & PG DemandDirect deals, private marketplace and preferred-guaranteed demand connected to publisher inventory through TapMind's Marketplace.02Programmatic DemandAccess programmatic demand from eligible buying partners, giving publishers additional opportunities to monetize available inventory.03Yield LayerEvaluate available demand paths using performance signals to help identify the opportunities that can contribute stronger realized revenue.04Tier-2 & Tier-3 DemandAdditional regional and long-tail demand gives publishers access to opportunities beyond the markets and sources typically reached through larger demand platforms.
Turn User Acquisition Into Revenue Growth.
Acquire users through DSP-based campaigns with audience targeting and performance optimization, while bringing new users and advertiser demand into the wider TapMind ecosystem.
What’s inside
- 01DSP-Based Campaigns
Run user acquisition campaigns through TapMind’s buying platform, with campaign setup, activation and performance managed around defined acquisition goals.
- 02Audience Targeting
Define the audiences campaigns are designed to reach, using available targeting signals to focus acquisition on users relevant to the app and campaign objective.
- 03Performance Optimization
Evaluate campaign performance and acquisition efficiency to identify what is working and guide subsequent buying decisions.
- 04User Acquisition
Acquire users at scale while measuring campaign efficiency against the outcomes that matter to the publisher.
How Growth Platform works
Business Objective
Audience
Inventory
Campaign + Bidding
User Acquisition
MMP / MeasurementQuality + ROAS signals
Optimization
01DSP-Based CampaignsRun user acquisition campaigns through TapMind’s buying platform, with campaign setup, activation and performance managed around defined acquisition goals.02Audience TargetingDefine the audiences campaigns are designed to reach, using available targeting signals to focus acquisition on users relevant to the app and campaign objective.03Performance OptimizationEvaluate campaign performance and acquisition efficiency to identify what is working and guide subsequent buying decisions.04User AcquisitionAcquire users at scale while measuring campaign efficiency against the outcomes that matter to the publisher.
Build More Value From Promising Apps.
Partner with TapMind through app or game acquisition or leasing, combining user acquisition, monetization and publishing support to build stronger publishing businesses.
What’s inside
- 01App & Game Acquisition
Partner with TapMind through app or game acquisition or leasing, depending on the opportunity and partnership model.
- 02User Acquisition
Apply user acquisition capabilities to build the audience and improve the growth potential of the apps and games in the partnership.
- 03Monetization
Use TapMind's AdTech infrastructure and Marketplace access to build and improve monetization alongside user acquisition.
- 04Publishing Support
Support the product beyond acquisition with ongoing publishing, commercial and operational involvement around the app or game
How App Publishing works
Developer / Studio
- Build the app
- Improve the product
- Release updates
- Own product roadmap
App / Game
TapMind
- User acquisition
- Monetization
- Marketplace access
- Publishing support
Shared Commercial Growth
One app. Three TapMind products working on it.
01
Growth PlatformAcquires new users for the app
Users arrive
02
The App / GameMore players, more sessions
Sessions create inventory
03
Ad Platform + MarketplaceMonetize every session with connected demand
Revenue funds the next round of user acquisition
01App & Game AcquisitionPartner with TapMind through app or game acquisition or leasing, depending on the opportunity and partnership model.02User AcquisitionApply user acquisition capabilities to build the audience and improve the growth potential of the apps and games in the partnership.03MonetizationUse TapMind's AdTech infrastructure and Marketplace access to build and improve monetization alongside user acquisition.04Publishing SupportSupport the product beyond acquisition with ongoing publishing, commercial and operational involvement around the app or game
Our Case Study
Adding demand to a live mediation setup, without replacing it
A publisher on an established mediation platform wanted more competition for the same inventory. An adapter build and a release cycle per demand partner is what stopped them.
TapMind connected once through a Custom Adapter. Marketplace demand and partners the publisher already knew sat behind that one connection, and the existing mediation kept running untouched.
+21%
Revenue from the same inventory
4 weeks
Connection to first partner decision
Questions Publishers Ask About App Monetization.
Clear answers to the technical, demand and monetization questions that matter when evaluating an AdTech stack.
Poorly designed SDK integrations can affect app size, CPU usage, memory, or latency. TapMind is designed for lightweight integration, with performance considerations evaluated as part of the integration process.
Media coverage.
Recent trade press coverage of TapMind and the publishers we work with.
Why publishers are adding a meta-mediation layer instead of switching stacks
Read the storyTapMind on testing demand without another SDK in the app
Read the storyInside the yield decisions OTT publishers make every quarter
Read the storyShort-form drama is the next monetization frontier in Asia
Read the story
Sample coverage shown for layout. Replace with approved press links.
Contact details.
Reach the team that owns the question you have.
India
Zed Pentagon, 4th floor, NGR Layout, Bengaluru, 560068
Singapore
16 Raffles Quay #33-03, Hong Leong Building Singapore, 048581
Email Address
Thanks. We have your stack.
The TapMind team can now review your current setup, goal and the right place to start.